New kid on the block?
Research shows that good design is key to business growth* and so employing the services of a designer should be viewed as an investment in your company, not just a commodity cost. If you’ve never commissioned a design project before it can be a bit daunting. To make the most of your investment its a good idea to plan the selection process and project management like any other aspect of your business. Here are some tips for getting the most out of the creative process and finding the wood from the trees.
7 Secrets to highly effective websites
Most businesses these days have some sort of online presence. However, not all are utilizing their valuable web space to profitable ends. In order to make the most of internet opportunities it pays to put careful thought into the content, design and construction of your website. By doing so visitors will not only be driven to your website, they will want to stay and explore and most importantly sales and enquiries will be generated. Here’s our top 7 tips for making your website highly effective...
Tried and tested
When it comes to design there are many practitioners and no regulations! Would the world be a better place if we had a design inspectorate or creative police to ensure Comic Sans remained safely behind bars? Exactly what credentials do you need to call yourself a designer anyway? None apparently. So in my view the only meaningful credentials are proven expertise through experience. So asking your designer Have you done this before? Who for and How well did it go? is probably a very good idea.